Borovkova.studio showroom of premium interior products will operate by prior appointment or invitation only
According to the showroom's creators, this will ensure a personalized approach to each guest, as well as a calm atmosphere necessary for making conscious decisions without any fuss, through dialogue. The showroom will also serve as a creative space, where designers can not only get advice, but also work on their project in dedicated areas.
Borovkova.studio features such leading Italian manufacturers as Toscanini, Colombo Design, ADJ STYLE and other brands specializing in wardrobe systems, fittings, doors, hangers, textiles, accessories and home decor.
The creators used architectural logic in organising the showroom space: all items are grouped not by brand, but by function and use: storage, table setting, textiles, accessories. There are dedicated walls for designers to create their mood boards and compare materials. Total look zones will allow designers to literally "try on" the future interior as a complete image.
One of the key features of the showroom is lighting that simulates day, evening or ambient light, reproducing various scenarios in which objects will "live" in the interior and allows one to see what they will look and feel like in real life.
The showroom will also provide interior items for photo shoots, which is particularly valuable for decorators and stylists. There is a plan to hold lectures and master classes there on a regular basis.
“I’ve been dreaming about this place for a few years. I wanted to create not just a showcase, but a space for interaction, where objects can tell their stories. We get ready for each guest’s visit: adjust the light, select materials, adjust the dedicated zones. We greet you not with a price list, but with a glass of wine or prosecco, and we chat and brainstorm together. Our showroom is for designers to create and experiment’’, says engineer, interior product designer and founder of Borovkova.studio and ADJ STYLE Ekaterina Borovkova.
You have successfully subscribed to our newsletter
