Advertising and media kit

ilodka.com is a portal for current and future yacht owners, yacht industry professionals and all those interested in yachts, sea, travel, design, lifestyle, innovation and other components of the vibrant and multifaceted world of yachting.

Daily updated information, news, test drives, boats, yachts and superyachts reviews, analytical articles, useful information and convenient search – all of these and more appeal to ilodka.com top quality audience made up of yacht and superyacht owners and captains, sailors, experts in the industry as well as players in the yacht market. 

Our extensive and constantly updated catalogue of yachts and motorboats allows you to get acquainted with today’s model range offered by the world’s best shipyards. 

“Boats for sale” and “Charter” are the sections where you can buy or sell a new or a brokerage vessel fast and comfortably, as well as charter a yacht or a superyacht. 

Peculiarities of advertising on the yacht market 

Yacht market deals with the most demanding audience. To be a success in either building or selling, charter or yacht management or other services it is necessary to maintain customers’ interest and be among the first to offer them the best of all possible options. 

Yacht market is closely related to all aspects of luxury industry: talking to the yachting community is a unique opportunity or promote brands for the audience that is least accessible for traditional advertising strategies. 

Advertising with ilodka.com

Wide experience of working in the leading yachting media and profound understanding of the goals and specifics of promotion allow us to offer our customers and partners most flexible and adjustable solutions. Our arsenal boasts both traditional advertising tools and unique campaigns designed for particular clients, and is capable of keeping the audience interested and maintaining high level of awareness for the long-term perspective. 

 Banner advertising 

An efficient and fastest possible way to draw attention to your product or company. Banners make up about 30% ofall online advertisingIf you are running a large-scale campaign and / or launching a new product, banner ads on ilodka.com are a great opportunity to inform the portal’s audience about it and spotlight your company or product. 

Sponsored articles and sections. Special projects

Co-creating an article or a series of publications together with the client is a great way to increase audience loyalty and draw more attention to your company or product. This kind of publications will keep working for you ‘forever’, as they will not be removed from ilodka.com and will keep high positions in search engine results, drawing your audience attention even years after their release. We will help you choose the topic and create high quality engaging content that will be in demand. 

Informative promotion

Each client has a specific goal, each client has specific tasks. Being well aware of this fact, we have developed package offers for our regular clients and partners that allow us to establish long-term information partnership. Based on the client’s goals we develop a media plan for the informative promotion that shows how and when the goals will be achieved. After the plan is approved, we start implementing it, analysing intermediate results on a regular basis. We create a constantly updated information field, and when the package offer period is over, the customer gets detailed statistics and a thorough analysis of the campaign results. 

Advertisements for boats, yachts and superyachts sale and charter 

Advertisements for powerboats, yachts and superyachts for sale and charter are posted in “Boats for sale” section both from the brokerage companies and owners or their representatives. “Charter” is the section where you can find sailing and motor boats that can be chartered in different countries. We cooperate both with charter companies and charter yachts owners. 

TO GET MORE DETAILS OR AN UP-TO-DATE MEDIA KIT PLEASE CONTACT ILODKA.COM

E-mail: adv@ilodka.com